Design Day for GOOD 2022

Design Day for GOOD 2022

Design Day for GOOD 2022 was a huge success! We were able to help more nonprofit organizations in one day than ever before. Also, we were able to connect with volunteers from across Canada and internationally. Design Day for GOOD 2022 teams also went above and beyond...
The Categories of Logos

The Categories of Logos

Why Talk About the Categories of Logos? I love to design logos. As a graphic designer, nothing is more satisfying than learning so much about a client’s business that you’re able to create a trademark that represents it clearly. And when a client is...
10 Reasons You Need a Brand Strategy

10 Reasons You Need a Brand Strategy

So you’ve started a business. You have an idea that works, investment capital and a small customer base. You also know you’ll have to get the word out to acquire more regular customers. However, before you start marketing your business, you need to...

Design Day for GOOD

A Day of Graphic Design Volunteerism Design Day for GOOD is a collaborative initiative composed of volunteers, designers, communicators, marketers, and design thinkers led by Cyan Bold Design and hosted by Staples Studio Kelowna in partnership with the Graphic...
How to Create Abstract Colour Blobs

How to Create Abstract Colour Blobs

INTRODUCTION: Why even create abstract colour blobs? When I started my career in graphic design there were a lot of Photoshop tools that I thought I’d never touch. If it didn’t clone, stitch, fill, recolour, warp, stretch, squish, enlarge, shrink, mask,...
Add Value to Your Logo Design Process by Creating Options

Add Value to Your Logo Design Process by Creating Options

There are a few schools of thought when it comes to providing logo options to a client as a part of the design process. Some people would argue that providing options makes the design process confusing and leaves your client doubting your expertise–after all,...
LOVE & ALLY

LOVE & ALLY

Great opportunities to truly collaborate don’t come around too often. But when they do, they are extraordinary. The Love & Ally Project is one of those kinds of opportunities. When I met the You Are Collective for the first time, we knew there were meaningful...
Five Steps to Establish Your Brand Online

Five Steps to Establish Your Brand Online

No brand is complete without a decent online presence. If you want to be easily found by your customers and prospective customers, you’ll need to establish your brand online. But where should you start? Paying an expert to help with your online presence is one...
Personalize Your Brand for the Customers You Want

Personalize Your Brand for the Customers You Want

Every brand has a relationship with its customers. Great brands make those relationships last. The key to fostering long-lasting relationships with your customers is through a deeper understanding of their motivations to buy from you and engage with your brand....
Why You Need an EPS Logo for Your Business

Why You Need an EPS Logo for Your Business

As a business owner, you likely aren’t doing your own graphic design work. Instead, you’ve probably hired someone you trust to create the digital assets you require to make your business look good. No doubt you’re considering a logo too. However,...
Damask for the Masses: Part III

Damask for the Masses: Part III

What Makes Flipping the Bird So Punk Flipping the bird, the single-digit salute, giving the finger or flipping someone off—no matter how you phrase it, the gesture is the same. Middle finger extended to the sky with the other digits in flexion or converted into a...
Damask for the Masses: Part II

Damask for the Masses: Part II

Mixtape damask is the second pattern in the punk damask series because I wanted to pay homage to the mixtape. While audio cassettes have recently had a modest revival with hipsters and record companies for their low cost in production and their difficulty in...